‘My marketing campaign outperformed non-disabled influencers’

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Being an influencer is among the most glamorous jobs round immediately. These are largely younger and able-bodied individuals who produce blogs and vlogs on social media and who earn large cash by endorsing merchandise on them.

Nevertheless, corporations are starting to select a brand new group of influencers: disabled individuals. And they’re discovering that the promotional campaigns they run are sometimes simpler than these of non-disabled individuals.

Pippa Stacey is a 26-year outdated blogger and influencer from Yorkshire who has a continual muscular sickness referred to as ME.

Video by Jeremy Howell